Obviously, the ability of a beauty therapist to deliver treatments after having successfully completed a beauty therapy course plays a significant role in their employability in the beauty therapy industry. However, besides the various types of beauty treatments learnt at the beauty college, beauty therapists are also taught how build a rapport with their clients. After all, for facials and massages, the beauty therapist is with a client for almost an hour which means if you cannot hold a conversation, the time will seem like ages, both for you and the client. In order to start a good conversation with a client, the following tips as advised in beauty therapy courses can help.
Think of what you can talk about to break the ice. Stay up-to-date with current affairs or anything associated with your client especially in the beauty industry. Ask them whether they have tried out a recently introduced hairstyle or beauty product. You can also ask the client standard questions like how their day was. Such questions can help break the ice.
Conversations are bound to flow a lot easier if the customer you are talking to has to give you a detailed answer. By asking questions that may be answered either as yes or no, then that is what you are likely to get. Therefore, always ask open ended questions which start with a how, why, can you explain further and so forth. With open ended questions, you have the chance to probe further and go on with your questioning to build a rapport with the client.
To be the best beautician or hairdresser you can be, it's imperative that you hold a conversation with a client, and that entails paying attention to the answers given for the questions you pose. Don't interrupt the client. Bear in mind, it's all about the customer, and not you.
It's acceptable for you to show your authority and knowledge in the beauty therapy industry, however don't be patronising towards the client. Present ideas and solutions depending on whatever concerns the client has expressed to you in a language that they can easily understand. It's improper to try to impress a client with extravagant technological words and treatments in the beauty industry as this might be rather daunting and might cause them to think it's all too complicated and very expensive.
Building a rapport could be the difference between the client coming again to the salon or disappearing and never coming back. If you're looking for beauty therapy courses, visit Elly Lukas Beauty Therapy College.